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#TheCostOfGivingUp
Campaign 6 · #TheCostOfGivingUp

Dem want make you tire.
To give up no be free.

To the person wey dey believe before, but now e dey check news and e no feel anything. To the person wey don already write resignation letter for heart. We understand. But before you waka comot, count wetin e go cost you. You yourself.

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Why plenty pipo give up

Wetin happen for 2023, and wetin different for 2027

Millions of Nigerians no give up because dem lazy. Dem give up because of wetin dem see for 2023. Those reasons na true. The answer na true too.

“My vote no go count.”
2023

The results portal fail on presidential election day. One quarter of result forms still dey miss when dem declare the winner.

2027

Every voter na portal. We dey snap every result sheet for the polling unit before e comot, and we dey run our own count that night.

“Dem go still rig am.”
2023

Plenty voters go house after dem vote. For Adamawa, dem announce winner while dem still dey count votes.

2027

The Osun Script: nobody go house. 372,934 citizen agents, and citizens for every ward and LGA collation centre. For Osun for August 2026, e work.

“Court no go help.”
2023

Dem uphold the results. Supreme Court rule say to upload results for real time no be by force.

2027

We no dey wait for court. We dey protect the count for where e dey happen, and every result sheet photo na evidence.

“Opposition don divide.”
2023

Three main challengers share the vote. Together, dem get votes wey pass the winner 8.8 million by far.

2027

South and North for one ticket: Peter Obi and Rabiu Musa Kwankwaso. One ballot: NDC.

“Nobody dey even come out.”
2023

Na only 26.7% of registered voters come out, e fall from 43.7% for 2015. 68.5 million people siddon for house.

2027

Mobilise 20: each one of us go bring twenty people, we go log dem for the Mobilisation Platform for all 176,846 polling units.

“Things fit better under dem.”
2023

Plenty people give the new government chance: “make dem let poor people breathe.”

2027

We don see the result: inflation climb reach im peak, 34.8% (December 2024), naira fall reach ₦1,690, 35 million people dey food crisis. 93% dey talk now say country dey go wrong direction.

“E no safe.”
2023

Cash scarcity wey naira redesign cause, plus violence and intimidation, make plenty people siddon for house.

2027

Go early, go with your twenty people, and una stay together. Safety dey for number, and 20 million witnesses dey watch.

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For 2023 the portal fail and we go house. For 2027 every voter na portal, and nobody go go house.

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For 2023 the opposition divide. For 2027 South and North dey one ticket. Vote & Mobilise for Peter Obi & Kwankwaso.

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For 2023, na 26.7% vote. For 2027, each of us go bring 20.

To you wey don tire,

You wey dey march before, now you just dey look from window. You wey dey argue for family WhatsApp group before, now you just dey scroll pass. You wey dey wear the cap before, now you don keep am for drawer.

You no lazy. You no weak. You don tire. You don look rent, school fees and empty fridge, you come ask: wetin be the point?

This page na the answer. No be speech. Na bill.

From people wey don pass the same road

Wetin to give up go cost you

E no dey for billboard. E dey inside your house.

The hospital1 : 4,300

One doctor wey dey work for every 4,300 Nigerians. 16,000 don comot. When your mama need doctor for 2am, the doctor fit dey Manchester.

The classroomAbout 6%

The share wey education get for 2026 budget, against the 20% wey dem promise. 18.3 million pikin no dey school. Your pikin teacher fit don already comot.

The airport37%

of young Nigerians dey think well-well about to comot. Your brother dey hug your mama goodbye, and e know say e no go come back.

The empty cot855,676

Nigerian children wey never reach five years die for 2024. No be just number. Na birthday wey dem no go ever celebrate, and mama wey no go ever recover.

The kitchen table$53

Wetin minimum wage worth. E be $92 for 2015. To give up mean four more years of this, or worse.

Your dignity₦2,000

The money wey dem take buy one vote for Anambra for 2025. To give up na like say you hand your PVC give thug, you talk say: take am, e no concern me.

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Wetin to give up go cost you no dey for billboard. E dey for your kitchen table.

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To give up go cost you the doctor for 2am, the teacher wey don japa, and the brother wey no go ever come back.

The trap

Your tiredness na their protection

See wetin dem dey hope say you no go ever understand: dem want make you tire. Dem dey bet say you go choose survival pass struggle. Your tiredness na their protection. Your surrender na their profit.

For 2023, 68.5 million registered Nigerians siddon for house. The person wey win need only 8.8 million votes. Every person wey give up dey make their work easy.

Registered voters wey siddon for house for 2023
Dem need 8.8m
You give dem
68.5m

To give up no be neutral. Na gift for the people wey make you tire.

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Dem want make you tire. Your tiredness na their protection. Your surrender na their profit.

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68.5 million siddon for house for 2023. The person wey win need 8.8 million. To give up na vote for dem.

Count your own cost

See am for yourself

We no dey ask make you no fear.
We dey ask make you dey present.
We no dey give up on each other.

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I no dey ask make you no fear. I dey ask make you show face one more time. 16 January 2027.

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We no dey give up on each other. #TheCostOfGivingUp

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You no tire pass the woman wey dey sell for road since 5am. Show up one more time.

Posters wey you fit print and share

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Tap one poster make you see am full size. Download one for WhatsApp, or the whole set as A3 PDF for the printer.

APC want make you tire. No give dem that one.
You no lazy. You don tire.
68.5m siddon for house. The person wey win get 8.8m.
To give up no dey free.
APC dey happy when you no vote.
2023: we go house. 2027: nobody go go house.
For 2023 we divide. For 2027 we be one.
Your tiredness na their protection.
Na only 27 out of 100 vote. This time, bring 20.
You don tire? We sabi. Come out one more time.
One more push. One more Saturday.
Download all 11 as A3 PDF wey ready for print →See all 184 posters →
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Peter Obi pictures

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Peter Obi and him wife Margaret Obi for front of ThisDay and Arise step-and-repeat banner
Twenty-five yearsPhoto: PO Campaign
Peter Obi dey for top of steps as delegation wey come visit dey waka go down enter garden
E see dem offPhoto: PO Campaign
Peter Obi stand among bishops wey wear purple cassock and mitre inside church
For purplePhoto: PO Campaign
Peter Obi dey talk with him wife Margaret Obi for evening reception under chandelier
Under the chandelierPhoto: PO Campaign
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The Mobilisation Platform.

Log your 20 voters and protect your polling unit, all from your phone.

  • Log the 20 people wey you go bring come vote
  • Track who get PVC and who go vote with you
  • Grow your polling unit reach 50 and dem fit put you forward as agent
mobilise.vote4obi.comOpen the app
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The Mobilisation Platform Action Centre: add voter, vote info, door-to-door, creatives, become agent, trainingThe Mobilisation Platform home screen: your twenty, your level and the countdown to the vote

Where these numbers come from

NMA and health ministry (doctors); Budget Office 2026 (education share); UNICEF (pikin wey no dey school, May 2026); Afrobarometer 2024 (people wey wan comot); UN IGME through World Bank (under-five deaths, 2024); CBN (minimum wage for dollars); Anambra 2025 observer reports (₦2,000); INEC 2023 (registered voters and turnout; the stay-for-house figure na our own calculation). The ideas come from the campaign film “The Cost of Giving Up”. 372,934 citizen agents na our arithmetic on INEC counts: two for every polling unit (176,846) and for every ward (8,809), LGA (774), state and FCT (37) and national collation centre.

Every figure for this site come from public source wey get name, and we check am for September 2026. Where na we do the arithmetic by ourselves, we talk am.

Vote & Mobilise for Peter Obi & Kwankwaso · #12YearsOfAPC · #TheyAreAfraid · Election na Saturday, 16 January 2027.